{"id":70,"date":"2026-05-19T14:57:57","date_gmt":"2026-05-19T14:57:57","guid":{"rendered":"https:\/\/new-samaan.lilacmarketing.me\/home\/"},"modified":"2026-06-10T11:31:40","modified_gmt":"2026-06-10T11:31:40","slug":"home","status":"publish","type":"page","link":"https:\/\/new-samaan.lilacmarketing.me\/en\/","title":{"rendered":"Home"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"70\" class=\"elementor elementor-70\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-81d2b16f elementor-section-content-middle sm-hero-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"81d2b16f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d8e7a67d\" data-id=\"d8e7a67d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-53d7dd1a elementor-widget elementor-widget-sm-hero\" data-id=\"53d7dd1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"sm-hero.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section id=\"hero\" class=\"sm-hero-section hero-section relative w-full min-h-screen flex items-end\">\n\n\t\t\t<div class=\"hero-kinetic-bg absolute inset-0 flex items-center justify-center pointer-events-none select-none overflow-hidden\">\n\t\t\t\t<span class=\"font-display text-[28vw] leading-none whitespace-nowrap tracking-tighter hero-kinetic-word\">BRAND<\/span>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"max-w-screen-xl mx-auto w-full px-6 lg:px-12 pb-16 lg:pb-28 relative z-10\">\n\t\t\t\t<div class=\"grid lg:grid-cols-2 gap-10 lg:gap-0 items-end min-h-[70vh]\">\n\n\t\t\t\t\t<div class=\"hero-text order-2 lg:order-1 flex flex-col justify-end pb-4\">\n\t\t\t\t\t\t<p class=\"hero-eyebrow opacity-0 text-[10px] tracking-[0.45em] uppercase text-brand-crimson mb-6 font-semibold\">Business &amp; Personal Branding Expert<\/p>\n\n\t\t\t\t\t\t<h1 class=\"hero-title font-display leading-[0.88] overflow-visible\">\n\t\t\t\t\t\t\t<span class=\"title-row block overflow-hidden\">\n\t\t\t\t\t\t\t\t<span class=\"title-char inline-block text-[clamp(4rem,11vw,13rem)] hero-name-1\" style=\"transform:translateY(110%) rotateZ(4deg);\">SAMAAN<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"title-row block overflow-hidden\">\n\t\t\t\t\t\t\t\t<span class=\"title-char inline-block text-[clamp(4rem,11vw,13rem)] hero-name-2\" style=\"transform:translateY(110%) rotateZ(4deg);\">MIKHAEL<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/h1>\n\n\t\t\t\t\t\t<div class=\"hero-sub opacity-0 mt-8 flex items-start gap-5 max-w-sm\">\n\t\t\t\t\t\t\t<div class=\"flex-shrink-0 w-8 h-px mt-3 hero-divider\"><\/div>\n\t\t\t\t\t\t\t<p class=\"text-[13px] leading-relaxed font-light hero-sub-text\">\n\t\t\t\t\t\t\t\t<p>Founder of <strong class=\"font-medium hero-sub-strong\">LILAC Marketing Agency<\/strong> &amp; the Utopians Initiative. Transforming expertise into sustainable personal brands across the Arab world.<\/p>\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<div class=\"hero-cta opacity-0 mt-10\">\n\t\t\t\t\t\t\t<div class=\"hero-cta-root relative inline-block\">\n\n\t\t\t\t\t\t\t\t<button id=\"hero-cta-btn\" class=\"magnetic-btn hero-cta-trigger inline-flex items-center gap-4 bg-brand-crimson text-white text-[11px] font-semibold tracking-[0.25em] uppercase px-8 py-4 rounded-full\">\n\t\t\t\t\t\t\t\t\t<span>Let's Work Together<\/span>\n\t\t\t\t\t\t\t\t\t<svg id=\"hero-cta-arrow\" width=\"14\" height=\"14\" viewBox=\"0 0 16 16\" fill=\"none\" aria-hidden=\"true\" style=\"transition:transform 0.3s ease;\">\n\t\t\t\t\t\t\t\t\t\t<path d=\"M8 3L8 13M8 13L4 9M8 13L12 9\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t<\/button>\n\n\t\t\t\t\t\t\t\t<div id=\"hero-cta-menu\" class=\"hero-cta-menu absolute left-0 top-full pt-3\" aria-hidden=\"true\" style=\"min-width:288px;z-index:50;\">\n\t\t\t\t\t\t\t\t\t<div class=\"hero-cta-panel rounded-2xl p-2 shadow-2xl border\" style=\"background:var(--bg-card);border-color:var(--border);\">\n\n\t\t\t\t\t\t\t\t\t\t<div class=\"hero-cta-opt\">\n\t\t\t\t\t\t\t\t\t\t\t<button class=\"hero-cta-choice w-full flex items-center justify-between gap-3 px-4 py-3.5 rounded-xl\" data-type=\"personal\" style=\"color:var(--text-primary);\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-[11px] font-semibold tracking-[0.18em] uppercase text-start leading-snug\">I need help with my<br \/>personal brand<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<svg id=\"hero-cta-chevron\" class=\"flex-shrink-0\" width=\"12\" height=\"12\" viewBox=\"0 0 12 12\" fill=\"none\" style=\"transition:transform 0.3s ease;\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M2 4l4 4 4-4\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t\t\t\t\t\t<div id=\"hero-subopts-personal\" style=\"height:0;overflow:hidden;\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"pl-3 pt-1 pb-2 ml-4 mr-2 space-y-0.5 border-l-2\" style=\"border-color:rgba(187,38,73,0.35);\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/en\/courses\/building-your-personal-branding\/\" class=\"hero-subopt-link flex items-center gap-2.5 px-3 py-2.5 rounded-xl text-[10px] font-semibold tracking-[0.22em] uppercase text-brand-crimson\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<svg width=\"12\" height=\"12\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M2 8h10M8 4l4 4-4 4\" stroke=\"#BB2649\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tEnroll in the Course\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/en\/consultation-with-samaan\/\" class=\"hero-subopt-link flex items-center gap-2.5 px-3 py-2.5 rounded-xl text-[10px] font-semibold tracking-[0.22em] uppercase\" style=\"color:var(--text-muted);\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<svg width=\"12\" height=\"12\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M2 8h10M8 4l4 4-4 4\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tBook Consultation\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t<div class=\"mx-4 my-1 h-px\" style=\"background:var(--border);\"><\/div>\n\n\t\t\t\t\t\t\t\t\t\t<a href=\"\/en\/consultation-with-samaan\/\" target=\"_blank\" rel=\"noopener noreferrer\"\n\t\t\t\t\t\t\t\t\t\t   class=\"hero-cta-choice flex items-center justify-between gap-3 px-4 py-3.5 rounded-xl w-full\" style=\"color:var(--text-primary);\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"text-[11px] font-semibold tracking-[0.18em] uppercase\">I have a business<\/span>\n\t\t\t\t\t\t\t\t\t\t\t<svg width=\"14\" height=\"14\" viewBox=\"0 0 16 16\" fill=\"none\">\n\t\t\t\t\t\t\t\t\t\t\t\t<path d=\"M3 8H13M13 8L9 4M13 8L9 12\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"hero-image order-1 lg:order-2 relative flex justify-center lg:justify-end items-end\">\n\t\t\t\t\t\t<div class=\"hero-mask relative\" style=\"clip-path:inset(100% 0 0 0 round 2rem);\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/Simon-Image.png\" alt=\"SAMAAN MIKHAEL\"\n\t\t\t\t\t\t\t\t     class=\"hero-portrait w-full max-w-[340px] lg:max-w-[460px] xl:max-w-[540px] object-contain\"\n\t\t\t\t\t\t\t\t     style=\"transform:scale(1.3);transform-origin:bottom center;\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero-portrait-ground\" aria-hidden=\"true\"><\/div>\n\t\t\t\t\t\t\t<div class=\"hero-portrait-rule\"   aria-hidden=\"true\"><\/div>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<div class=\"hero-stat-card opacity-0 absolute bottom-8 left-0 lg:-left-8 hero-card-bg backdrop-blur-xl rounded-2xl px-6 py-5 border hero-card-border shadow-2xl\">\n\t\t\t\t\t\t\t<div class=\"flex items-end gap-3\">\n\t\t\t\t\t\t\t\t<p class=\"font-display text-[3rem] leading-none text-brand-crimson\"><span class=\"stat-count\" data-count=\"15\">15<\/span><span class=\"text-2xl\">+<\/span><\/p>\n\t\t\t\t\t\t\t\t<div class=\"pb-1\">\n\t\t\t\t\t\t\t\t\t<p class=\"text-[10px] tracking-[0.2em] uppercase font-semibold hero-stat-label\">Years<\/p>\n\t\t\t\t\t\t\t\t\t<p class=\"text-[10px] tracking-[0.2em] uppercase font-semibold hero-stat-label\">Experience<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<div class=\"hero-stat-card-2 opacity-0 absolute top-8 right-0 lg:-right-4 bg-brand-plum\/90 backdrop-blur-xl rounded-2xl px-6 py-5 border border-white\/10\">\n\t\t\t\t\t\t\t<p class=\"font-display text-[2.5rem] leading-none text-brand-ivory\"><span class=\"stat-count\" data-count=\"80\">80<\/span>+<\/p>\n\t\t\t\t\t\t\t<p class=\"text-[10px] tracking-[0.2em] uppercase text-white\/40 font-semibold mt-1\">Brands Built<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"hero-scroll-indicator absolute bottom-6 left-1\/2 -translate-x-1\/2 flex flex-col items-center gap-2 opacity-0\">\n\t\t\t\t<span class=\"text-[9px] tracking-[0.4em] uppercase font-semibold scroll-label\">Scroll<\/span>\n\t\t\t\t<div class=\"relative w-px h-14 overflow-hidden rounded-full scroll-track\">\n\t\t\t\t\t<div class=\"absolute top-0 left-0 w-full bg-gradient-to-b from-brand-crimson to-transparent scroll-pulse-line\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-596fb7c6 elementor-section-content-middle sm-about-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"596fb7c6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-45a9d7be\" data-id=\"45a9d7be\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2ae18146 elementor-widget elementor-widget-sm-about\" data-id=\"2ae18146\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"sm-about.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section id=\"about\" class=\"sm-about-section about-section relative\">\n\t\t\t<div class=\"about-sticky w-full h-screen overflow-hidden flex items-center\">\n\t\t\t\t<div class=\"about-track flex items-stretch\" style=\"width:400vw;\">\n\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"about-panel flex-shrink-0 w-screen h-screen flex items-center justify-start px-10 lg:px-24\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t<p class=\"text-[9px] tracking-[0.55em] uppercase text-brand-crimson mb-6 font-semibold\">Chapter 01<\/p>\n\t\t\t\t\t\t\t\t\t<h2 class=\"font-display text-[clamp(5rem,16vw,20rem)] leading-[0.85] about-heading\">THE<br \/>VISION<\/h2>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"mt-8 text-sm font-light max-w-[200px] leading-relaxed about-hint\">Scroll to advance \u2192<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"about-panel flex-shrink-0 w-screen h-screen flex items-center  px-10 lg:px-24\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"max-w-2xl\">\n\t\t\t\t\t\t\t\t\t<p class=\"text-[9px] tracking-[0.55em] uppercase text-brand-crimson mb-8 font-semibold\">Who is Samaan?<\/p>\n\t\t\t\t\t\t\t\t\t<p class=\"text-[clamp(1.15rem,2.8vw,1.75rem)] font-light leading-[1.6] about-body\"><p>I am a personal and business branding and development expert. I am the founder of <em class=\"not-italic font-semibold text-brand-crimson\">LILAC Marketing Agency<\/em> and the <em class=\"not-italic font-semibold text-brand-crimson\">Utopians Initiative<\/em>.<\/p><\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"mt-8 text-[clamp(1rem,2vw,1.3rem)] font-light leading-relaxed about-body-2\"><p>I aim to share the knowledge I have acquired throughout my professional marketing career with the Arab world \u2014 helping people transform their knowledge into continuous work and leverage their digital presence to build trust.<\/p><\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"about-panel flex-shrink-0 w-screen h-screen flex items-center  px-10 lg:px-24\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"grid grid-cols-2 gap-x-6 sm:gap-x-12 lg:gap-x-16 gap-y-8 sm:gap-y-12 max-w-3xl\">\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t<p class=\"font-display text-[clamp(3.5rem,13vw,13rem)] leading-none text-brand-crimson\"><span class=\"stat-count\" data-count=\"80\">80<\/span><span class=\"text-[0.4em]\">+<\/span><\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"text-[10px] tracking-[0.35em] uppercase mt-2 font-semibold about-stat-label\">Personal Brands Built<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div>\n\t\t\t\t\t\t\t\t\t\t<p class=\"font-display text-[clamp(3.5rem,13vw,13rem)] leading-none about-heading\"><span class=\"stat-count\" data-count=\"100\">100<\/span><span class=\"text-[0.4em]\">+<\/span><\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"text-[10px] tracking-[0.35em] uppercase mt-2 font-semibold about-stat-label\">Business Brands Grown<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"col-span-2\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"font-display text-[clamp(3rem,10vw,11rem)] leading-none about-heading\">\n\t\t\t\t\t\t\t\t\t\t\t15 <span class=\"text-[0.45em] text-brand-crimson\">YEARS<\/span>\n\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"text-[10px] tracking-[0.35em] uppercase mt-2 font-semibold about-stat-label\">Leading Marketing Projects in Syria &amp; UAE<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"about-panel flex-shrink-0 w-screen h-screen flex items-center  px-10 lg:px-24\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"max-w-2xl\">\n\t\t\t\t\t\t\t\t\t<p class=\"text-[9px] tracking-[0.55em] uppercase text-brand-crimson mb-8 font-semibold\">Notable Brands I've Built<\/p>\n\t\t\t\t\t\t\t\t\t<p class=\"text-[clamp(1rem,2.2vw,1.4rem)] font-light leading-[1.9] about-body\"><p>Chef Manal Al Alem \u00b7 Real estate expert Ismail Al Hammadi \u00b7 Coach Safia Tahar \u00b7 Dr. Khaled Daqrouq \u00b7 Coach Eman Altamimi \u00b7 Coach Abeer Al Matooq \u00b7 Jewelry designer Maha Al Sibai \u00b7 Dentist Ahmad Bandora \u00b7 Lawyer Aeham Al Moghrabi<\/p><\/p>\n\t\t\t\t\t\t\t\t\t<a href=\"\/about-samaan\/\"\n\t\t\t\t\t\t\t\t\t   class=\"magnetic-btn mt-12 inline-flex items-center gap-3 text-[11px] font-semibold tracking-[0.25em] uppercase text-brand-crimson group\">\n\t\t\t\t\t\t\t\t\t\t<span>Full Story<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"block w-8 h-px bg-brand-crimson transition-all duration-500 group-hover:w-16\"><\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f1eccd1d elementor-section-content-middle sm-definition-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"f1eccd1d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9600c6c0\" data-id=\"9600c6c0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de9c046b elementor-widget elementor-widget-sm-definition\" data-id=\"de9c046b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"sm-definition.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section id=\"definition\" class=\"sm-definition-section def-section relative py-14 sm:py-20 lg:py-48 overflow-hidden\">\n\n\t\t\t<div class=\"absolute -bottom-32 -left-32 w-[500px] h-[500px] rounded-full bg-brand-crimson\/[0.04] blur-3xl pointer-events-none\" aria-hidden=\"true\"><\/div>\n\n\t\t\t<div class=\"max-w-screen-xl mx-auto px-6 lg:px-12\">\n\t\t\t\t<div class=\"grid lg:grid-cols-12 gap-12 items-center\">\n\n\t\t\t\t\t<div class=\"lg:col-span-5\">\n\t\t\t\t\t\t<p class=\"def-reveal text-[9px] tracking-[0.55em] uppercase text-brand-crimson mb-6 font-semibold\">Chapter 02<\/p>\n\t\t\t\t\t\t<h2 class=\"def-reveal font-display leading-[0.88] def-heading text-[clamp(3rem,7.5vw,9rem)]\">\n\t\t\t\t\t\t\tWHAT IS A PERSONAL BRAND?\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t\t<div class=\"def-reveal mt-12 flex items-center gap-4\">\n\t\t\t\t\t\t\t<div class=\"w-px h-20 bg-brand-crimson\/25\"><\/div>\n\t\t\t\t\t\t\t<p class=\"text-sm font-light leading-relaxed max-w-[160px] def-sub\">\n\t\t\t\t\t\t\t\tThe mirror of your unique professional identity.\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"lg:col-span-6 lg:col-start-7\">\n\n\t\t\t\t\t\t<div class=\"def-reveal yt-player-wrap mb-10\" data-video-id=\"RwyI_X7fZfI\">\n\t\t\t\t\t\t\t<div class=\"yt-thumbnail-layer\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/RwyI_X7fZfI\/maxresdefault.jpg\"\n\t\t\t\t\t\t\t\t\t alt=\"Mirror ofYour Expertise\"\n\t\t\t\t\t\t\t\t\t class=\"yt-thumb\" \/>\n\t\t\t\t\t\t\t\t<div class=\"yt-overlay\"><\/div>\n\t\t\t\t\t\t\t\t<div class=\"yt-label\">\n\t\t\t\t\t\t\t\t\t<span class=\"text-[9px] tracking-[0.4em] uppercase text-white\/50 font-semibold\">Watch<\/span>\n\t\t\t\t\t\t\t\t\t<p class=\"font-display text-2xl text-white leading-tight mt-1\">Mirror of<br \/>Your Expertise<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<button class=\"yt-play-btn\" aria-label=\"Play video\">\n\t\t\t\t\t\t\t\t\t<span class=\"yt-play-ring\"><\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"yt-play-ring yt-play-ring-2\"><\/span>\n\t\t\t\t\t\t\t\t\t<svg class=\"yt-play-icon\" viewBox=\"0 0 24 24\" fill=\"currentColor\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t<path d=\"M8 5.14v14l11-7-11-7z\"\/>\n\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"yt-iframe-layer\" aria-hidden=\"true\"><\/div>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<p class=\"def-reveal def-body text-[clamp(0.95rem,1.7vw,1.15rem)] leading-[1.75] font-light\">\n\t\t\t\t\t\t\t<p>A personal brand is a <strong class=\"def-strong\">mirror that reflects the qualities, skills, and experiences<\/strong> that set you apart from others. It's the tool that enhances your position in your field and helps you achieve a continuous additional income.<\/p>\t\t\t\t\t\t<\/p>\n\n\t\t\t\t\t\t<a href=\"\/en\/courses\/building-your-personal-branding\/\" class=\"magnetic-btn def-reveal mt-8 inline-flex items-center gap-3 text-[11px] font-semibold tracking-[0.25em] uppercase text-brand-crimson group\">\n\t\t\t\t\t\t\t<span>Learn About the Course<\/span>\n\t\t\t\t\t\t\t<span class=\"block w-8 h-px bg-brand-crimson transition-all duration-500 group-hover:w-16\"><\/span>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5a7c3896 elementor-section-content-middle sm-impact-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"5a7c3896\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9e681223\" data-id=\"9e681223\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d333f3c5 elementor-widget elementor-widget-sm-impact\" data-id=\"d333f3c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"sm-impact.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section id=\"impact\" class=\"sm-impact-section impact-section relative py-14 sm:py-20 lg:py-48 overflow-hidden\">\n\n\t\t\t<div class=\"max-w-screen-xl mx-auto px-6 lg:px-12 relative z-10\">\n\n\t\t\t\t<div class=\"max-w-4xl mx-auto text-center mb-24\">\n\t\t\t\t\t<p class=\"impact-reveal text-[9px] tracking-[0.55em] uppercase text-brand-crimson mb-8 font-semibold\">Chapter 03<\/p>\n\t\t\t\t\t<h2 class=\"impact-reveal font-display text-[clamp(2.8rem,7.5vw,10rem)] leading-[0.88] impact-heading\">\n\t\t\t\t\t\tTHE IMPORTANCE<br \/>OF PERSONAL<br \/>BRANDING\t\t\t\t\t<\/h2>\n\t\t\t\t\t<p class=\"impact-reveal mt-10 text-[clamp(1rem,1.7vw,1.2rem)] leading-[1.8] font-light max-w-2xl mx-auto impact-body\">\n\t\t\t\t\t\t<p>I help people transform their knowledge into continuous work, develop their personal brands, and leverage their digital presence to build trust and sell services and products effectively.<\/p>\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"impact-journey relative\">\n\t\t\t\t\t<div class=\"journey-track relative overflow-hidden\">\n\t\t\t\t\t\t<div class=\"journey-spine\"><\/div>\n\t\t\t\t\t\t<div class=\"journey-nodes-orbit relative z-10\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"journey-node\" data-node=\"0\">\n\t\t\t\t\t\t\t\t\t<div class=\"node-icon-ring\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"node-svg\" viewBox=\"0 0 60 60\" fill=\"none\">\n\t\t\t\t\t\t\t\t\t\t\t<circle class=\"node-circle-bg\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1.5\" \/><circle class=\"node-pulse-ring\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1\" opacity=\"0\" \/><circle cx=\"30\" cy=\"22\" r=\"7\" class=\"node-icon-fill\" \/><path d=\"M14 46c0-8.837 7.163-16 16-16s16 7.163 16 16\" class=\"node-icon-stroke\" stroke-width=\"2\" stroke-linecap=\"round\" \/><path class=\"node-tick\" d=\"M22 30l5 5 11-11\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" opacity=\"0\" \/>\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"node-label\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"node-number\">01<\/span>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-title\">Define Identity<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-desc\">Discover what makes you uniquely you<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"journey-node\" data-node=\"1\">\n\t\t\t\t\t\t\t\t\t<div class=\"node-icon-ring\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"node-svg\" viewBox=\"0 0 60 60\" fill=\"none\">\n\t\t\t\t\t\t\t\t\t\t\t<circle class=\"node-circle-bg\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1.5\" \/><circle class=\"node-pulse-ring\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1\" opacity=\"0\" \/><circle cx=\"27\" cy=\"27\" r=\"9\" class=\"node-icon-stroke\" stroke-width=\"1.5\" \/><line x1=\"33.5\" y1=\"33.5\" x2=\"44\" y2=\"44\" class=\"node-icon-stroke\" stroke-width=\"2\" stroke-linecap=\"round\" \/><line x1=\"24\" y1=\"27\" x2=\"30\" y2=\"27\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linecap=\"round\" \/><line x1=\"27\" y1=\"24\" x2=\"27\" y2=\"30\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linecap=\"round\" \/>\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"node-label\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"node-number\">02<\/span>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-title\">Know Your Audience<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-desc\">Target those who need you most<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"journey-node\" data-node=\"2\">\n\t\t\t\t\t\t\t\t\t<div class=\"node-icon-ring\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"node-svg\" viewBox=\"0 0 60 60\" fill=\"none\">\n\t\t\t\t\t\t\t\t\t\t\t<circle class=\"node-circle-bg\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1.5\" \/><circle class=\"node-pulse-ring\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1\" opacity=\"0\" \/><circle cx=\"30\" cy=\"30\" r=\"14\" class=\"node-icon-stroke\" stroke-width=\"1.5\" \/><circle cx=\"30\" cy=\"30\" r=\"8\" class=\"node-icon-stroke\" stroke-width=\"1.5\" \/><circle cx=\"30\" cy=\"30\" r=\"3\" class=\"node-icon-fill\" \/><line x1=\"30\" y1=\"16\" x2=\"30\" y2=\"11\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linecap=\"round\" \/><line x1=\"44\" y1=\"30\" x2=\"49\" y2=\"30\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linecap=\"round\" \/>\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"node-label\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"node-number\">03<\/span>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-title\">Build Strategy<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-desc\">Map your positioning in the market<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"journey-node\" data-node=\"3\">\n\t\t\t\t\t\t\t\t\t<div class=\"node-icon-ring\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"node-svg\" viewBox=\"0 0 60 60\" fill=\"none\">\n\t\t\t\t\t\t\t\t\t\t\t<circle class=\"node-circle-bg\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1.5\" \/><circle class=\"node-pulse-ring\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1\" opacity=\"0\" \/><rect x=\"20\" y=\"18\" width=\"20\" height=\"15\" rx=\"2\" class=\"node-icon-stroke\" stroke-width=\"1.5\" \/><path d=\"M25 33l5 8M35 33l-5 8\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linecap=\"round\" \/><line x1=\"22\" y1=\"41\" x2=\"38\" y2=\"41\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linecap=\"round\" \/><circle cx=\"30\" cy=\"25\" r=\"3\" class=\"node-icon-fill\" \/>\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"node-label\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"node-number\">04<\/span>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-title\">Create Content<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-desc\">Tell your story across every platform<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"journey-node\" data-node=\"4\">\n\t\t\t\t\t\t\t\t\t<div class=\"node-icon-ring\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"node-svg\" viewBox=\"0 0 60 60\" fill=\"none\">\n\t\t\t\t\t\t\t\t\t\t\t<circle class=\"node-circle-bg\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1.5\" \/><circle class=\"node-pulse-ring\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1\" opacity=\"0\" \/><rect x=\"16\" y=\"34\" width=\"28\" height=\"6\" rx=\"1.5\" class=\"node-icon-stroke\" stroke-width=\"1.5\" \/><rect x=\"19\" y=\"27\" width=\"22\" height=\"6\" rx=\"1.5\" class=\"node-icon-stroke\" stroke-width=\"1.5\" \/><rect x=\"22\" y=\"20\" width=\"16\" height=\"6\" rx=\"1.5\" class=\"node-icon-stroke\" stroke-width=\"1.5\" \/>\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"node-label\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"node-number\">05<\/span>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-title\">Build Platform<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-desc\">Establish your digital presence<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"journey-node\" data-node=\"5\">\n\t\t\t\t\t\t\t\t\t<div class=\"node-icon-ring\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"node-svg\" viewBox=\"0 0 60 60\" fill=\"none\">\n\t\t\t\t\t\t\t\t\t\t\t<circle class=\"node-circle-bg\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1.5\" \/><circle class=\"node-pulse-ring\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1\" opacity=\"0\" \/><circle cx=\"30\" cy=\"22\" r=\"5\" class=\"node-icon-fill\" \/><circle cx=\"18\" cy=\"25\" r=\"4\" class=\"node-icon-stroke\" stroke-width=\"1.5\" \/><circle cx=\"42\" cy=\"25\" r=\"4\" class=\"node-icon-stroke\" stroke-width=\"1.5\" \/><path d=\"M20 40c0-5.523 4.477-10 10-10s10 4.477 10 10\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linecap=\"round\" \/><path d=\"M10 40c0-3.866 3.134-7 7-7\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linecap=\"round\" \/><path d=\"M50 40c0-3.866-3.134-7-7-7\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linecap=\"round\" \/>\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"node-label\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"node-number\">06<\/span>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-title\">Grow Community<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-desc\">Build trust and a loyal following<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"journey-node\" data-node=\"6\">\n\t\t\t\t\t\t\t\t\t<div class=\"node-icon-ring\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"node-svg\" viewBox=\"0 0 60 60\" fill=\"none\">\n\t\t\t\t\t\t\t\t\t\t\t<circle class=\"node-circle-bg\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1.5\" \/><circle class=\"node-pulse-ring\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1\" opacity=\"0\" \/><polygon points=\"30,14 33.5,24 44,24 35.5,30 38.5,41 30,35 21.5,41 24.5,30 16,24 26.5,24\" class=\"node-icon-stroke\" stroke-width=\"1.5\" stroke-linejoin=\"round\" \/>\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"node-label\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"node-number\">07<\/span>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-title\">Establish Authority<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-desc\">Become the go-to voice in your field<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"journey-node\" data-node=\"7\">\n\t\t\t\t\t\t\t\t\t<div class=\"node-icon-ring node-icon-ring--final\">\n\t\t\t\t\t\t\t\t\t\t<svg class=\"node-svg\" viewBox=\"0 0 60 60\" fill=\"none\">\n\t\t\t\t\t\t\t\t\t\t\t<circle class=\"node-circle-bg\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1.5\" \/><circle class=\"node-pulse-ring\" cx=\"30\" cy=\"30\" r=\"28\" stroke-width=\"1\" opacity=\"0\" \/><polyline points=\"12,44 20,32 28,37 36,22 44,26\" class=\"node-icon-stroke\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-dasharray=\"70\" stroke-dashoffset=\"70\" \/><circle cx=\"44\" cy=\"26\" r=\"3\" class=\"node-icon-fill\" opacity=\"0\" \/>\t\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"node-label\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"node-number\">08<\/span>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-title\">Monetize &amp; Scale<\/p>\n\t\t\t\t\t\t\t\t\t\t<p class=\"node-desc\">Turn expertise into sustainable revenue<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"impact-cta-strip flex flex-col sm:flex-row items-center justify-center gap-6 mt-20 opacity-0\">\n\t\t\t\t\t\t<a href=\"\/en\/courses\/building-your-personal-branding\/\" class=\"magnetic-btn inline-flex items-center gap-3 bg-brand-crimson text-white text-[11px] font-semibold tracking-[0.25em] uppercase px-8 py-4 rounded-full\">\n\t\t\t\t\t\t\t<span>Start Your Journey<\/span>\n\t\t\t\t\t\t\t<svg width=\"14\" height=\"14\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M3 8H13M13 8L9 4M13 8L9 12\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<a href=\"\/en\/consultation-with-samaan\/\" class=\"magnetic-btn inline-flex items-center gap-3 text-[11px] font-semibold tracking-[0.25em] uppercase impact-link-cta group\">\n\t\t\t\t\t\t\t<span>Book Consultation<\/span>\n\t\t\t\t\t\t\t<span class=\"block w-6 h-px bg-brand-crimson transition-all duration-500 group-hover:w-14\"><\/span>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"impact-orb absolute -bottom-40 left-1\/2 -translate-x-1\/2 w-[600px] h-[600px] rounded-full blur-[120px] pointer-events-none opacity-0\" style=\"background:rgba(187,38,73,0.15);\" aria-hidden=\"true\"><\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7e0eb1e8 elementor-section-content-middle sm-arsenal-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7e0eb1e8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a9a5536d\" data-id=\"a9a5536d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f864fc66 elementor-widget elementor-widget-sm-arsenal\" data-id=\"f864fc66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"sm-arsenal.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section id=\"arsenal\" class=\"sm-arsenal-section arsenal-section relative\">\n\n\t\t\t<div class=\"arsenal-sticky\">\n\n\t\t\t\t<div class=\"arsenal-left\">\n\t\t\t\t\t<p class=\"grid-reveal text-[9px] tracking-[0.55em] uppercase text-brand-crimson mb-6 font-semibold\">Chapter 04<\/p>\n\t\t\t\t\t<h2 class=\"grid-reveal font-display text-[clamp(2.5rem,5.5vw,8rem)] leading-[0.88] arsenal-heading\">\n\t\t\t\t\t\tYOUR<br \/>JOURNEY\t\t\t\t\t<\/h2>\n\t\t\t\t\t<p class=\"grid-reveal mt-5 text-sm font-light leading-relaxed arsenal-sub\" style=\"max-width:22ch;\">\n\t\t\t\t\t\tI Help People Turn Their Knowledge Into Endless Growth, Mastering Personal Branding.\t\t\t\t\t<\/p>\n\n\t\t\t\t\t<div class=\"stack-dots flex gap-2 mt-10 grid-reveal\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"stack-dot is-active\" data-dot=\"0\" aria-label=\"Card 1\"><\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"stack-dot\" data-dot=\"1\" aria-label=\"Card 2\"><\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"stack-dot\" data-dot=\"2\" aria-label=\"Card 3\"><\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"stack-dot\" data-dot=\"3\" aria-label=\"Card 4\"><\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"stack-dot\" data-dot=\"4\" aria-label=\"Card 5\"><\/button>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<button class=\"stack-dot\" data-dot=\"5\" aria-label=\"Card 6\"><\/button>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"grid-reveal mt-5 flex items-baseline gap-1\">\n\t\t\t\t\t\t<span class=\"stack-counter font-display text-[3.5rem] leading-none text-brand-crimson\">01<\/span>\n\t\t\t\t\t\t<span class=\"text-[11px] tracking-[0.3em] uppercase font-semibold arsenal-sub\"> \/ 06<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"arsenal-right\">\n\t\t\t\t\t<div class=\"stack-deck\" id=\"stackDeck\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"stack-card\" data-si=\"0\">\n\t\t\t\t\t\t\t\t<div class=\"stack-card-inner\">\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/Excellence-in-Your-Field.png\" alt=\"\" class=\"w-9 h-9 object-contain\" aria-hidden=\"true\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-num\">01<\/p>\n\t\t\t\t\t\t\t\t\t<h3 class=\"stack-card-title font-display\">Excellence<br \/>in Your Field<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-body\"><p>Stand out among peers and become the go-to authority in your domain through strategic personal branding.<\/p><\/p>\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-bar\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"stack-card\" data-si=\"1\">\n\t\t\t\t\t\t\t\t<div class=\"stack-card-inner\">\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/Visibility-Loyalty-Building.png\" alt=\"\" class=\"w-9 h-9 object-contain\" aria-hidden=\"true\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-num\">02<\/p>\n\t\t\t\t\t\t\t\t\t<h3 class=\"stack-card-title font-display\">Visibility &amp;<br \/>Loyalty Building<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-body\"><p>Expand your reach and build a loyal community that trusts and advocates for your expertise.<\/p><\/p>\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-bar\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"stack-card\" data-si=\"2\">\n\t\t\t\t\t\t\t\t<div class=\"stack-card-inner\">\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/Building-Trust.png\" alt=\"\" class=\"w-9 h-9 object-contain\" aria-hidden=\"true\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-num\">03<\/p>\n\t\t\t\t\t\t\t\t\t<h3 class=\"stack-card-title font-display\">Building<br \/>Trust<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-body\"><p>Establish credibility that converts audiences into long-term clients and collaborators.<\/p><\/p>\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-bar\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"stack-card\" data-si=\"3\">\n\t\t\t\t\t\t\t\t<div class=\"stack-card-inner\">\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/Numerous-Opportunities.png\" alt=\"\" class=\"w-9 h-9 object-contain\" aria-hidden=\"true\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-num\">04<\/p>\n\t\t\t\t\t\t\t\t\t<h3 class=\"stack-card-title font-display\">Numerous<br \/>Opportunities<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-body\"><p>Unlock partnerships, speaking engagements, collaborations, and income streams you never imagined.<\/p><\/p>\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-bar\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"stack-card\" data-si=\"4\">\n\t\t\t\t\t\t\t\t<div class=\"stack-card-inner\">\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/Positive-Impact.png\" alt=\"\" class=\"w-9 h-9 object-contain\" aria-hidden=\"true\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-num\">05<\/p>\n\t\t\t\t\t\t\t\t\t<h3 class=\"stack-card-title font-display\">Positive<br \/>Impact<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-body\"><p>Inspire your community, lead meaningful change, and leave a lasting mark in your field.<\/p><\/p>\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-bar\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"stack-card\" data-si=\"5\">\n\t\t\t\t\t\t\t\t<div class=\"stack-card-inner\">\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-icon\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/Sustainability.png\" alt=\"\" class=\"w-9 h-9 object-contain\" aria-hidden=\"true\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-num\">06<\/p>\n\t\t\t\t\t\t\t\t\t<h3 class=\"stack-card-title font-display\">Sustainability<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"stack-card-body\"><p>Build a brand that endures. Create sustainable income and relevance that compounds over time.<\/p><\/p>\n\t\t\t\t\t\t\t\t\t<div class=\"stack-card-bar\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-74cf8c93 elementor-section-content-middle sm-consultation-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"74cf8c93\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2f79f528\" data-id=\"2f79f528\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97e60c43 elementor-widget elementor-widget-sm-consultation\" data-id=\"97e60c43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"sm-consultation.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section id=\"consultation\" class=\"sm-consultation-section consult-section relative overflow-hidden\">\n\n\t\t\t<div class=\"consult-bg-orb absolute pointer-events-none select-none\" aria-hidden=\"true\"><\/div>\n\n\t\t\t<div class=\"max-w-screen-xl mx-auto px-6 lg:px-12 relative z-10\">\n\t\t\t\t<div class=\"consult-inner grid grid-cols-1 lg:grid-cols-[45fr_55fr] items-center gap-12 lg:gap-20 py-14 sm:py-20 lg:py-40\">\n\n\t\t\t\t\t<div class=\"consult-copy\">\n\n\t\t\t\t\t\t<p class=\"consult-eyebrow text-[9px] tracking-[0.55em] uppercase text-brand-crimson font-semibold mb-8\">Chapter 05<\/p>\n\n\t\t\t\t\t\t<h2 class=\"consult-heading font-display leading-[0.88]\" style=\"font-size:clamp(3rem,6.5vw,8rem);\">\n\t\t\t\t\t\t\tPersonal<br \/>Branding<br \/>Consultation\t\t\t\t\t\t<\/h2>\n\n\t\t\t\t\t\t<div class=\"consult-line mt-8 mb-8 h-px w-14 bg-brand-crimson\" aria-hidden=\"true\"><\/div>\n\n\t\t\t\t\t\t<p class=\"consult-body font-light leading-relaxed\" style=\"font-size:clamp(0.875rem,1.4vw,1.05rem);max-width:38ch;\">\n\t\t\t\t\t\t\t<p>Work directly with Samaan in a focused, one-on-one strategy session designed to define your personal brand, unlock your unique value, and build the visibility that transforms your career.<\/p>\t\t\t\t\t\t<\/p>\n\n\t\t\t\t\t\t<ul class=\"consult-features mt-8 space-y-4\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"consult-feature flex items-center gap-3.5\">\n\t\t\t\t\t\t\t\t\t<span class=\"w-1.5 h-1.5 rounded-full bg-brand-crimson flex-shrink-0\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"text-[13px] font-medium leading-snug consult-feature-text\">Personal brand identity &amp; market positioning<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"consult-feature flex items-center gap-3.5\">\n\t\t\t\t\t\t\t\t\t<span class=\"w-1.5 h-1.5 rounded-full bg-brand-crimson flex-shrink-0\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"text-[13px] font-medium leading-snug consult-feature-text\">Content strategy &amp; platform roadmap<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"consult-feature flex items-center gap-3.5\">\n\t\t\t\t\t\t\t\t\t<span class=\"w-1.5 h-1.5 rounded-full bg-brand-crimson flex-shrink-0\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"text-[13px] font-medium leading-snug consult-feature-text\">Audience growth &amp; income generation<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li class=\"consult-feature flex items-center gap-3.5\">\n\t\t\t\t\t\t\t\t\t<span class=\"w-1.5 h-1.5 rounded-full bg-brand-crimson flex-shrink-0\" aria-hidden=\"true\"><\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"text-[13px] font-medium leading-snug consult-feature-text\">Direct, personalised guidance from Samaan<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\n\t\t\t\t\t\t<a href=\"\/en\/consultation-with-samaan\/\"\n\t\t\t\t\t\t   class=\"magnetic-btn consult-cta mt-10 inline-flex items-center gap-3 bg-brand-crimson text-white text-[11px] font-semibold tracking-[0.25em] uppercase px-8 py-4 rounded-full\">\n\t\t\t\t\t\t\t<span>Book Your Consultation<\/span>\n\t\t\t\t\t\t\t<svg width=\"14\" height=\"14\" viewBox=\"0 0 16 16\" fill=\"none\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t<path d=\"M3 8H13M13 8L9 4M13 8L9 12\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/>\n\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"consult-video-wrap\">\n\n\t\t\t\t\t\t<div class=\"yt-player-wrap rounded-2xl lg:rounded-3xl overflow-hidden\" data-video-id=\"VIiH6Hnnf_c\" style=\"aspect-ratio:16\/9;position:relative;\">\n\t\t\t\t\t\t\t<div class=\"yt-thumbnail-layer\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/VIiH6Hnnf_c\/maxresdefault.jpg\"\n\t\t\t\t\t\t\t\t\t class=\"yt-thumb w-full h-full object-cover\"\n\t\t\t\t\t\t\t\t\t alt=\"Personal Branding Consultation\" \/>\n\t\t\t\t\t\t\t\t<div class=\"yt-overlay absolute inset-0\"><\/div>\n\t\t\t\t\t\t\t\t<button class=\"yt-play-btn\" aria-label=\"Play consultation video\">\n\t\t\t\t\t\t\t\t\t<span class=\"yt-play-ring\"><\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"yt-play-ring yt-play-ring-2\"><\/span>\n\t\t\t\t\t\t\t\t\t<svg class=\"yt-play-icon\" viewBox=\"0 0 24 24\" fill=\"white\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"28\" height=\"28\">\n\t\t\t\t\t\t\t\t\t\t<path d=\"M8 5.14v13.72L19 12 8 5.14z\"\/>\n\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"yt-iframe-layer absolute inset-0\"><\/div>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<blockquote class=\"consult-quote mt-7 pl-5 border-l-2 border-brand-crimson\">\n\t\t\t\t\t\t\t<p class=\"text-[13px] font-light leading-relaxed italic\" style=\"color:var(--text-muted);\">\n\t\t\t\t\t\t\t\t\"Your brand is your story \u2014 let's write it together, with clarity and purpose.\"\n\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<cite class=\"mt-2 block text-[9px] tracking-[0.35em] uppercase font-semibold text-brand-crimson not-italic\">\u2014 Samaan Mikhael<\/cite>\n\t\t\t\t\t\t<\/blockquote>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-20bad8f7 elementor-section-content-middle sm-testimonials-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"20bad8f7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e6a78100\" data-id=\"e6a78100\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c41a74ce elementor-widget elementor-widget-sm-testimonials\" data-id=\"c41a74ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"sm-testimonials.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section id=\"c-testimonials\" class=\"sm-testimonials-section c-testimonials relative\" style=\"background:var(--bg);\">\n\n\t\t\t<div class=\"max-w-screen-xl mx-auto px-6 lg:px-12 pt-14 sm:pt-20 lg:pt-32 pb-8 lg:pb-12\">\n\t\t\t\t<div class=\"c-test-grid grid grid-cols-1 lg:grid-cols-[1fr_1fr] gap-10 lg:gap-16 items-center\">\n\n\t\t\t\t\t<div class=\"c-test-narrative\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-reveal opacity-0  text-[clamp(1rem,1.5vw,1.1rem)] font-light leading-[1.85]\" style=\"color:var(--text-muted);transform:translateY(18px);\">\n\t\t\t\t\t\t\t\t<p>Through this consultation, Samaan has guided over 80 individuals and businesses to transform their professional identity into a recognized, respected personal brand that commands attention \u2014 across every platform and every room.<\/p>\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-reveal opacity-0 mt-5 text-[clamp(1rem,1.5vw,1.1rem)] font-light leading-[1.85]\" style=\"color:var(--text-muted);transform:translateY(18px);\">\n\t\t\t\t\t\t\t\t<p>Every session is tailored. Every strategy is custom. Because no two brands \u2014 and no two people \u2014 are the same.<\/p>\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-reveal opacity-0 mt-5 text-[clamp(1rem,1.5vw,1.1rem)] font-light leading-[1.85]\" style=\"color:var(--text-muted);transform:translateY(18px);\">\n\t\t\t\t\t\t\t\t<p>These are real transformations. Real voices. Real results. Click any card to hear their story.<\/p>\t\t\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"c-logos-wrap\" aria-label=\"Trusted by leading brands\">\n\t\t\t\t\t\t<p class=\"c-reveal opacity-0 text-[9px] tracking-[0.45em] uppercase mb-6 font-semibold\" style=\"color:var(--text-muted);transform:translateY(18px);\">Trusted Brands<\/p>\n\t\t\t\t\t\t<div class=\"c-logos-viewport\">\n\t\t\t\t\t\t\t<div class=\"c-logos-track\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-logo-cell\"><img decoding=\"async\" class=\"c-logo-img\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/logo-manal.webp\" alt=\"Manal alalem\" loading=\"lazy\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-logo-cell\"><img decoding=\"async\" class=\"c-logo-img\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/logo-safia.webp\" alt=\"Safia taher\" loading=\"lazy\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-logo-cell\"><img decoding=\"async\" class=\"c-logo-img\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/logo-eman.webp\" alt=\"Eman altamimi\" loading=\"lazy\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-logo-cell\"><img decoding=\"async\" class=\"c-logo-img\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/logo-maha-300x201.webp\" alt=\"Maha sibai\" loading=\"lazy\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-logo-cell\"><img decoding=\"async\" class=\"c-logo-img\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/logo-bandora-300x43.webp\" alt=\"Ahmed bandora\" loading=\"lazy\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-logo-cell\"><img decoding=\"async\" class=\"c-logo-img\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/logo-amara.webp\" alt=\"Ahmed Amara\" loading=\"lazy\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-logo-cell\"><img decoding=\"async\" class=\"c-logo-img\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/logo-mobarak-300x85.webp\" alt=\"Mobarak al helali\" loading=\"lazy\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-logo-cell\"><img decoding=\"async\" class=\"c-logo-img\" src=\"https:\/\/new-samaan.lilacmarketing.me\/wp-content\/uploads\/2026\/05\/logo-mona-300x163.webp\" alt=\"Mona saleh\" loading=\"lazy\" \/><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"c-test-scroll-wrapper relative\">\n\t\t\t\t<div class=\"c-test-sticky\">\n\t\t\t\t\t<div class=\"c-test-pinned-header max-w-screen-xl mx-auto w-full px-6 lg:px-12\">\n\t\t\t\t\t\t<p class=\"c-reveal opacity-0 text-[9px] tracking-[0.55em] uppercase text-brand-crimson mb-3 font-semibold\" style=\"transform:translateY(20px);\">They Were Heard<\/p>\n\t\t\t\t\t\t<h2 class=\"c-test-heading font-display leading-[0.9] text-[clamp(2rem,5vw,6rem)] overflow-hidden\" style=\"color:var(--text-primary);\">\n\t\t\t\t\t\t\t<span class=\"c-line-char block\" style=\"transform:translateY(110%);\">SUCCESS<\/span>\n\t\t\t\t\t\t\t<span class=\"c-line-char block text-brand-crimson\" style=\"transform:translateY(110%);\">STORIES<\/span>\n\t\t\t\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"c-wall-outer\">\n\t\t\t\t\t\t<div class=\"c-wall-track\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-slide\" data-idx=\"0\" data-video-id=\"eoUTe8Wkybg\" role=\"button\" tabindex=\"0\" aria-label=\"Watch Adel Marzouqi\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/eoUTe8Wkybg\/maxresdefault.jpg\" alt=\"Adel Marzouqi\" class=\"c-wall-thumb\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-overlay\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-play\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"currentColor\"><path d=\"M8 5v14l11-7z\"\/><\/svg>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-slide\" data-idx=\"1\" data-video-id=\"vq9ri3Wh3WI\" role=\"button\" tabindex=\"0\" aria-label=\"Watch Mona Saleh\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/vq9ri3Wh3WI\/maxresdefault.jpg\" alt=\"Mona Saleh\" class=\"c-wall-thumb\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-overlay\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-play\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"currentColor\"><path d=\"M8 5v14l11-7z\"\/><\/svg>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-slide\" data-idx=\"2\" data-video-id=\"EfDflnBv2SE\" role=\"button\" tabindex=\"0\" aria-label=\"Watch Ahmed Bandora\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/EfDflnBv2SE\/maxresdefault.jpg\" alt=\"Ahmed Bandora\" class=\"c-wall-thumb\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-overlay\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-play\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"currentColor\"><path d=\"M8 5v14l11-7z\"\/><\/svg>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-slide\" data-idx=\"3\" data-video-id=\"p7yF4eqAsYo\" role=\"button\" tabindex=\"0\" aria-label=\"Watch Maha al Sibai\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/p7yF4eqAsYo\/maxresdefault.jpg\" alt=\"Maha al Sibai\" class=\"c-wall-thumb\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-overlay\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-play\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"currentColor\"><path d=\"M8 5v14l11-7z\"\/><\/svg>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-slide\" data-idx=\"4\" data-video-id=\"1FotAAiRMxU\" role=\"button\" tabindex=\"0\" aria-label=\"Watch Safia Taher\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/1FotAAiRMxU\/maxresdefault.jpg\" alt=\"Safia Taher\" class=\"c-wall-thumb\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-overlay\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"c-wall-play\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<svg width=\"22\" height=\"22\" viewBox=\"0 0 24 24\" fill=\"currentColor\"><path d=\"M8 5v14l11-7z\"\/><\/svg>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<div class=\"c-test-cta-section\">\n\t\t\t\t<p class=\"c-reveal opacity-0 text-[clamp(1rem,1.5vw,1.1rem)] font-light leading-[1.8] max-w-xl mx-auto mb-8\" style=\"color:var(--text-muted);transform:translateY(18px);\">\n\t\t\t\t\t<p>Join the Personal Branding Course \u2014 and take the next step in your journey<br \/>toward becoming an authority in your field.<\/p><p>\u00a0<\/p>\t\t\t\t<\/p>\n\t\t\t\t<a href=\"\/en\/courses\/building-your-personal-branding\/\" class=\"magnetic-btn c-reveal opacity-0 inline-flex items-center gap-3 border border-brand-crimson text-brand-crimson text-[11px] font-semibold tracking-[0.25em] uppercase px-7 py-4 rounded-full hover:bg-brand-crimson hover:text-white transition-colors duration-300\" style=\"transform:translateY(18px);\">\n\t\t\t\t\t<span>Discover the Course<\/span>\n\t\t\t\t\t<svg width=\"14\" height=\"14\" viewBox=\"0 0 16 16\" fill=\"none\"><path d=\"M3 8H13M13 8L9 4M13 8L9 12\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\n\t\t\t<div id=\"c-modal\" class=\"c-modal fixed inset-0 z-[100]\" aria-hidden=\"true\" role=\"dialog\" aria-modal=\"true\" aria-label=\"Testimonial video\">\n\t\t\t\t<div class=\"c-modal-backdrop absolute inset-0\"><\/div>\n\t\t\t\t<div class=\"c-modal-inner relative w-full max-w-4xl mx-auto px-4 h-full flex flex-col items-center justify-center\">\n\t\t\t\t\t<button class=\"c-modal-close absolute top-6 right-6 sm:right-8 w-11 h-11 rounded-full border border-white\/20 flex items-center justify-center text-white\/60 hover:text-white hover:border-white\/50 transition-all z-10\" aria-label=\"Close video\">\n\t\t\t\t\t\t<svg width=\"14\" height=\"14\" viewBox=\"0 0 14 14\" fill=\"none\"><path d=\"M1 1L13 13M13 1L1 13\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/><\/svg>\n\t\t\t\t\t<\/button>\n\t\t\t\t\t<div class=\"c-modal-frame w-full rounded-2xl overflow-hidden bg-black\" style=\"aspect-ratio:16\/9;\"><\/div>\n\t\t\t\t\t<div class=\"c-modal-nav flex items-center gap-4 mt-5\">\n\t\t\t\t\t\t<button class=\"c-modal-prev c-modal-arrow\" aria-label=\"Previous testimonial\">\n\t\t\t\t\t\t\t<svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"15 18 9 12 15 6\"\/><\/svg>\n\t\t\t\t\t\t<\/button>\n\t\t\t\t\t\t<span class=\"c-modal-counter text-[11px] tracking-[0.3em] uppercase font-semibold text-white\/50\"><\/span>\n\t\t\t\t\t\t<button class=\"c-modal-next c-modal-arrow\" aria-label=\"Next testimonial\">\n\t\t\t\t\t\t\t<svg width=\"18\" height=\"18\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"><polyline points=\"9 18 15 12 9 6\"\/><\/svg>\n\t\t\t\t\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a0e206d5 elementor-section-content-middle sm-finale-section elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"a0e206d5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-91bcb384\" data-id=\"91bcb384\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d7f05889 elementor-widget elementor-widget-sm-finale\" data-id=\"d7f05889\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"sm-finale.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section id=\"finale\" class=\"sm-finale-section finale-section relative\">\n\n\t\t\t<div class=\"finale-pin\">\n\n\t\t\t\t<div class=\"finale-bg-wrap\" aria-hidden=\"true\">\n\t\t\t\t\t<div class=\"finale-bg absolute inset-0\"><\/div>\n\t\t\t\t\t<span class=\"finale-deco-word font-display text-[28vw] leading-none whitespace-nowrap\">LEGACY<\/span>\n\t\t\t\t\t<div class=\"finale-bloom\" style=\"background:radial-gradient(ellipse at center, rgba(187,38,73,0.55) 0%, transparent 70%);\"><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div class=\"finale-content\">\n\n\t\t\t\t\t\t\t\t\t\t<p class=\"finale-eyebrow text-[9px] tracking-[0.55em] uppercase font-semibold text-brand-crimson mb-8\" style=\"opacity:0;\">\n\t\t\t\t\t\tThe Time Is Now\t\t\t\t\t<\/p>\n\n\t\t\t\t\t<h2 class=\"finale-headline font-display leading-[0.88] finale-headline-col\"\n\t\t\t\t\t    style=\"font-size:clamp(3.5rem,11vw,14rem);\">\n\t\t\t\t\t\tBUILD YOUR<br \/>LEGACY\t\t\t\t\t<\/h2>\n\n\t\t\t\t\t\t\t\t\t\t<div class=\"finale-sub max-w-xl mx-auto text-[clamp(1rem,1.8vw,1.2rem)] font-light leading-relaxed mt-8 finale-body-col\" style=\"opacity:0;\">\n\t\t\t\t\t\t<p>15 years. 80+ personal brands. One proven system.<br \/>Your expertise deserves to be seen, heard, and remembered.<\/p>\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div class=\"finale-ctas flex flex-col sm:flex-row items-center gap-4 mt-12\" id=\"course\" style=\"opacity:0;\">\n\t\t\t\t\t\t<a href=\"\/en\/courses\/building-your-personal-branding\/\"\n\t\t\t\t\t\t   class=\"magnetic-btn inline-flex items-center gap-4 bg-brand-crimson text-white text-[11px] font-semibold tracking-[0.25em] uppercase px-8 py-4 rounded-full\">\n\t\t\t\t\t\t\t<span>Enroll in the Course<\/span>\n\t\t\t\t\t\t\t<svg width=\"14\" height=\"14\" viewBox=\"0 0 16 16\" fill=\"none\" aria-hidden=\"true\"><path d=\"M3 8H13M13 8L9 4M13 8L9 12\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<a href=\"\/en\/consultation-with-samaan\/\"\n\t\t\t\t\t\t   class=\"magnetic-btn finale-book-btn inline-flex items-center gap-4 text-[11px] font-semibold tracking-[0.25em] uppercase px-8 py-4 rounded-full border\">\n\t\t\t\t\t\t\t<span>Book Consultation<\/span>\n\t\t\t\t\t\t\t<svg width=\"14\" height=\"14\" viewBox=\"0 0 16 16\" fill=\"none\" aria-hidden=\"true\"><path d=\"M3 8H13M13 8L9 4M13 8L9 12\" stroke=\"currentColor\" stroke-width=\"1.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\/><\/svg>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t<\/div>\n\n\t\t\t<\/div>\n\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>BRAND Business &amp; Personal Branding Expert SAMAAN MIKHAEL Founder of LILAC Marketing Agency &amp; the Utopians Initiative. Transforming expertise into sustainable personal brands across the Arab world. Let&#8217;s Work Together I need help with mypersonal brand Enroll in the Course Book Consultation I have a business 15+ Years Experience 80+ Brands Built Scroll Chapter 01 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/template-homepage-cinematic.php","meta":{"footnotes":""},"class_list":["post-70","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/new-samaan.lilacmarketing.me\/en\/wp-json\/wp\/v2\/pages\/70","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new-samaan.lilacmarketing.me\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/new-samaan.lilacmarketing.me\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/new-samaan.lilacmarketing.me\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/new-samaan.lilacmarketing.me\/en\/wp-json\/wp\/v2\/comments?post=70"}],"version-history":[{"count":35,"href":"https:\/\/new-samaan.lilacmarketing.me\/en\/wp-json\/wp\/v2\/pages\/70\/revisions"}],"predecessor-version":[{"id":1233,"href":"https:\/\/new-samaan.lilacmarketing.me\/en\/wp-json\/wp\/v2\/pages\/70\/revisions\/1233"}],"wp:attachment":[{"href":"https:\/\/new-samaan.lilacmarketing.me\/en\/wp-json\/wp\/v2\/media?parent=70"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}